What is Referrals
Referrals is a refer-a-friend programme. Your existing customers share a personal code with friends. When a friend signs up and places their first order, both sides get a discount.- Email team@atlas.kitchen to get started.
- You choose two rewards: one for the existing customer (referrer), one for the new customer (referee). Each can be a fixed amount off or a percentage off, with an optional cap.
- Each programme covers one storefront brand.
Referrals is not a discount or loyalty points. If you just want a promo code, use Discounts instead.
How diners use it
- An existing customer gets a personal referral code and share link on their account page.
- They send the code or link to a friend.
- The friend signs up on your Atlas Online storefront and enters the code.
- A discount lands in the friend’s account straight away, for example “$5.00 off - referred by Alex”.
- The friend applies it at checkout on their first order.
- Once that order is placed, a discount also lands in the referrer’s account for their next order.
Where it works
- Entering the referral code: Atlas Online storefront only, at sign-up or on the account’s Referrals page. Scan-to-Order and kiosk have no place to enter a referral code.
- Using the reward: the discount is a personal promo code created in the friend’s account, so it shows in their promo wallet wherever they’re logged in (Atlas Online, Scan-to-Order, kiosk). They apply it at checkout like any promo code. POS and guest checkout don’t count, since there’s no account attached.
Is Referrals right for you
Referrals works best if:- Your customers order online and you want new customer acquisition, not just repeat visits.
- You’re happy to fund a two-sided discount (you pay for both rewards).
- Your brand has a storefront where diners create accounts.